The Management Model is a set of decisions company leaders make about the future direction their business should take. These decisions shape behaviors and practices in the company. The management model helps managers make decisions that benefit the company and, consequently, its employees. In other words, the management model comprises executives’ choices about how they…

A Indústria 4.0, também conhecida como a Quarta Revolução Industrial, representa uma transformação profunda na forma como as cadeias de produção e as fábricas operam. Caracterizada pela integração de tecnologias digitais, físicas e biológicas, a Indústria 4.0 tem como pilares a automação, a conectividade e a análise de dados. Nesse contexto, a estratégia de produção…

La Cuarta Revolución Industrial representa un importante cambio de paradigma en la producción industrial, con impactos significativos en las cadenas de valor de las empresas. La introducción de nuevas tecnologías lleva a las empresas a través de la integración de la cadena de valor que incluye la integración y optimización de los procesos y operaciones…

In the current business environment, where every penny invested in advertising comes at a cost, performance marketing has taken its place among the fundamental strategies companies employ to maximize results and return on investment (ROI). This marketing approach focuses not only on achieving a target, but also on generating measurable actions that drive business growth…